Our team at SEO London is comprised of SEO enthusiasts & belong to and lead groups around the world, constantly Testing and sharing information in order to keep our clients well Ranked!
SEARCH ENGINE OPTIMISATION
We discuss strategies, what works best and what is to be avoided. We are abreast of all changes in Search Engine Algo Updates, oftentimes even before they become effective, so our clients websites stay among the best Rankings in their corresponding industry.
Its mission is to optimise the performance of the Website so that Search Engines find it, index it and Ranks it according to its content, optimisation and overall performance, displaying it when a user performs a search for the keywords it has been optimised for. Keywords and Titles, load time, usability and user experience, responsive design, optimised code & URL are among the many factors that Rank a site.
This is all about actions taken off the website, although they are directly involved. Some of them are, for example, obtaining inbound links (link-building), presence in social networks and CTR (Click Through Rate) & TRAFFIC, to mention but a few.
SEO LINK BUILDING
This is one of the most powerful SEO strategies when done correctly! Having other sites linking to our content or sharing it. It is about making an overall improvement to key metrics that blast the receiver of the link towards the First Page! Emphasis on “when done correctly” because when done incorrectly… the results are disastrous! This should be left in the hands of highly experienced SEO’s ONLY!